Who we work with
Businesses across Wisconsin, mostly owner-managed, where a design budget is a real decision rather than a line item nobody examines.
Working in Wisconsin
Food and beverage dominates the creative landscape here. Dairy, brewing and food processing mean packaging and label work is the single largest category we handle, and per-SKU pricing suits it well.
Label regulation shapes packaging design. Dairy, alcohol and food labelling all carry mandatory content requirements that constrain layout, and designing without accounting for them produces artwork that fails at approval.
Owner-managed businesses ask what things cost. Wisconsin clients are direct about price and expect a straight answer, which is precisely the market a published rate card suits.
Trade show calendars drive the year. Manufacturing clients here plan around a handful of shows, and the collateral crunch before each one is entirely predictable and worth pricing in advance.